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Their search terms are your keywords. Based on these keywords, you can start writing useful, high-quality, and findable content.Enter the URL you want to review. Hit the “Perform SEO scan” button. Get the results from the Google SEO analysis, your website will automatically be scored on a 0 – 100 scale. 100 – 90 = Good. 90 – 50 = Needs work. 50 – 0 = Poor. Review and address the possible SEO issues returned by the Google lighthouse analysis. 1) Manually search for keywords on Google and note the website's position in the search results. 2) Use a SERP checker tool such as SEOmator. These tools will show you the website's ranking for specific keywords in real time. 3) Use the Google Search Console to check your website's performance and see how it is performing on Google. Ahrefs. Most famous for its keyword research and backlink research capabilities, Ahrefs’ Rank Tracker is a handy tool to track your ups and downs in organic search. 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